Company
Asahipen Corporation was founded in 1940, and in the years thereafter we manufactured and sold a variety of paints including those for use in construction work and buildings. Then in 1962, we switched our focus to the future potential of household paints in Japan and transitioned to become a specialty manufacturer in this field, embarking on a journey to cultivate this untapped market.
Since then, we have been solely focused on developing products that are safe and easy-to-use in households and on creating a nationwide sales network. Our efforts have paid off, and now we are an industry leader not only for sales but also for name recognition, product lineup, service system and other features. Asahipen has established its name as a top manufacturer of household paints, for which we are highly rated. During this time, we have developed water-based household paints, single-coat paints, and Water-based New Spray, which is a non-hazardous and CFC-free water-based paint. We have also received the Eco Mark Product certification for our household paints for the first time, and launched an industry-first paint spray with a gas-venting cap. Through these and other initiatives, Asahipen has stood at the forefront of industry in technology as well, and played our role as a leader.
Asahipen has also expanded into the fields of interior goods such as wallpaper and shoji (Japanese sliding door) paper, products for cleaning and maintaining houses (house care goods) including household detergents and repair materials. We will continue to work tirelessly to contribute to enriching and improving the quality of people’s lives in their homes.
| Company name | Asahipen Corporation |
|---|---|
| Address |
Osaka Head Office4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-8666 Japan Tokyo Head Office2-3-16 Sarue, Koto-ku, Tokyo 135-0003 Japan |
| Founded | October 1940 |
| Established | September 19, 1947 |
| Representative | Kogo SAWADA, President and Representative Director |
| Main business activities | Manufacture, import, and sale of the following products: household and industrial-use paints and other paint-related products; interior goods including wallpaper, shoji (Japanese sliding door) paper, and glass sheets; products for cleaning and maintaining houses (house care goods) including household detergents and waxes and repair materials; and gardening goods for outdoors and the areas around gardens |
| Capital | 5,869 million yen |
| Sales | Non-consolidated 10,070 million yen; Consolidated 17,130 million yen (fiscal year ended March 31, 2023) |
| Number of employees | Non-consolidated 152 employees; Consolidated 258 employees (fiscal year ended March 31, 2023) |
| Stock exchange listing | Tokyo Stock Exchange Standard Market |
History
| October 1940 | Launched the company as Daiwa Paint Works in Asahi Ward, Osaka City, and started the manufacture and sale of paints |
|---|---|
| September 1947 | Relocated to Tsurumi Ward in Osaka City (current location), reorganized as a joint-stock company, and established itself as Asahi Paints Co., Ltd. |
| November 1953 | Became a plant with permission to display the Japan Industrial Standards (JIS) mark |
| April 1962 | Started sales of household paints |
| October 1965 | Renamed the company to Asahipen Corporation to match the trademark of its household paints, and set up seven sales subsidiaries nationwide |
| September 1969 | In addition to paints, the company started selling products for cleaning and maintaining houses (previously called home care goods, now called house care goods) |
| April 1972 | Started to set up a sales network, and gave Tokyo Asahipen Corporation jurisdiction of the sales companies and sales offices in the east Japan region and Asahipen Sales Corporation jurisdiction of sales companies and sales offices in the west Japan region |
| July 1973 | Launched the water-based paint Housing 7, and took the initiative in water-based household paints |
| May 1976 | Established the local corporation Asahipen America Inc. in Seattle City, U.S.A. |
| April 1977 | Registered stock in the Osaka OTC Market as a first publicly-traded issue, following the enactment of the Japan Securities Dealers Association’s over-the-counter (OTC) disclosure standards Made Nagoya Asahipen Corporation an independent company in order to strengthen the sales capabilities of the Chubu region, and set up a system of three subsidiaries in charge of sales nationwide |
| December 1977 | Acquired stock of Nice Day Co., Ltd. |
| July 1978 | Built a Technical Center in the Head Office site |
| August 1978 | Listed stock in the Second Section of the Osaka Securities Exchange |
| October 1978 | Completed construction of the Kanto Distribution Center (Sakai Town, Sashima District, Ibaraki Prefecture) |
| October 1979 | Acquired stock of Sun Big Co., Ltd. |
| March 1980 | Completed construction of the Hyogo Plant (Kato City, Hyogo Prefecture), and started operations there |
| May 1980 | Set up Asahipen Homeing Service Inc. (now a consolidated subsidiary) |
| July 1980 | Started sales of interior sheets (now interior goods) |
| October 1983 | Merged the three sales subsidiaries of Tokyo Asahipen Corporation, Nagoya Asahipen Corporation, and Asahipen Sales Corporation to streamline sales and distribution operations |
| June 1984 | Acquired stock of Daiho Paint Ltd. (now a consolidated subsidiary) |
| August 1984 | Set up Asahi Kyuso Co., Ltd. (now a consolidated subsidiary) |
| December 1986 | Completed construction of the Saitama Distribution Center (Fukaya City, Saitama Prefecture) |
| January 1987 | Acquired stock of Kyofuku Sangyo Co., Ltd. (now a consolidated subsidiary) |
| March 1988 | Completed construction of the Tokyo Head Office building (Koto Ward, Tokyo) |
| December 1989 | Completed construction of the Western Distribution Center (now the West Japan Distribution Center in Nishiwaki City, Hyogo Prefecture) Acquired stock of Orange Town Co., Ltd. |
| August 1990 | Completed construction of the Osaka Head Office building (Tsurumi Ward, Osaka City) Developed and launched Water-based New Spray, the first CFC-free water-based aerosol paint in Japan |
| July 1998 | Eight of the company’s water-based paints became the first to receive the Eco Mark certification in the household paint category |
| April 2000 | Developed a gas-venting cap for aerosol paints as an environmentally friendly product (Patent registration in Japan in June 1999, and in America in December 1999) |
| June 2004 | Hyogo Plant acquired the international standard ISO 14001 certification for environmental management systems (EMS) Established Orange Town Inc. (now a consolidated subsidiary, the liquidated subsidiary listed below is a separate company) |
| September 2004 | Liquidated the three unprofitable companies in the Home Center Department (Orange Town Co., Ltd., Sun Jumbo Co., Ltd., and Nice Day Co., Ltd.), and started to restructure the Group |
| March 2008 | Developed and launched two types of thermal barrier paints, Water-based Thermal Barrier Paint for Roofs and Water-based and Water-proofing Thermal Barrier Paint for Roofs, for general consumers based on the concept of saving energy as a way of combating extreme heat caused by global warming |
| March 2010 | Liquidated the local corporation Asahipen America Inc. in Seattle City, U.S.A. |
| July 2013 | Listed stock in the Second Section of the Tokyo Stock Exchange, following the merger of the Tokyo Stock Exchange and the Osaka Securities Exchange |
| February 2021 | Liquidated Sun Big Co., Ltd. |
| March 2021 | Opened the East Japan Distribution Center (Honjo City, Saitama Prefecture) |
| April 2022 | Transferred stock to the Standard Market following the market restructuring of the Tokyo Stock Exchange Acquired all stock of The Pet Co., Ltd. (now a consolidated subsidiary) |
| October 2022 | Opened the Shizuoka Plant (Kikugawa City, Shizuoka Prefecture) |
| June 2023 | Established Sun Papel Co., Ltd. |
Asahipen Group
Asahipen
- Company name and address
Business activities
- Asahipen Corporation
- 4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-8666 Japan
Manufacture and sale of household paints, industrial-use paints and other paint-related products; manufacture, import, and sale of interior goods, products for cleaning and maintaining houses (house care goods), and gardening goods
Affiliated Companies
- Company name and address
Business activities
- Daiho Paint Ltd.
- 23-7 Kawarai-cho, Kuki-shi, Saitama 346-0028 Japan
Manufacture and sale of industrial-use paints and other paint-related products
- Asahipen Homeing Service Inc.
- 4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-0053 Japan
Contracting and completion of painting work
- Kyofuku Sangyo Co., Ltd.
- 4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-0053 Japan
Distributor of gardening goods
- Asahi Logist Co., Ltd.
- 4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-0053 Japan
Distribution service provider
- Orange Town Inc.
- 4-1-12 Tsurumi, Tsurumi-ku, Osaka 538-0053 Japan
Store leasing business
- The Pet Co., Ltd.
- 4-26-25 Shima, Ibaraki-shi, Osaka 567-0854 Japan
General distributor of pet food and pet goods
- Sun Papel Co., Ltd.
- 2-9 Wakitani, Izumi, Tambasasayama-shi, Hyogo 669-2406 Japan
Manufacture and sale of wallpaper